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Ilkeston Web Design

Small Business Websites That Help You Sell

communication

“Let’s Talk About Meee!” The Age-old Problem of Insufferable Self-focussed Business Websites πŸ˜’

August 28, 2024 by Ilkeston Web Design

Image showing an obnoxious man looking pleased with his boring website

It’s no wonder businesses fail when marketing activities are treated like an afterthought, with the smoking gun being their own inward self obsession.

Filed Under: Article, Content writing, Marketing, Tips, Video Tagged With: branding, communication, content, marketing, sales, Small business

Reduce Telephone Time Wasters with Online Calendar Appointment Software (TidyCal) πŸ—“οΈ

July 22, 2024 by Ilkeston Web Design

TidyCal Review

Rather than react to random phone calls (and give up control of your time), have prospects arrange to talk via an embedded website calendar system.

Filed Under: Admin and maintenance, Article, Planning, Tips, Video Tagged With: availability, communication, customers, derby, ilkeston, nottingham, sales, Small business, website

Attract! Seduce! Sell! Use Your Website as a Marketing Funnel πŸ‘₯

May 20, 2024 by Ilkeston Web Design

Graphic showing a marketing funnel

Want to attract more leads but avoid time wasters? Want to talk to the right prospects and sell without hassle? You need a marketing funnel.

Filed Under: Article, Content writing, Marketing, Planning, Tips, Video Tagged With: branding, business continuity, communication, content, customers, goals, marketing, Small business, Strategy, website

Planning and Building a Website? For the Love of God, Manage the Process Properly! βœ…

April 20, 2024 by Ilkeston Web Design

Believe me when I tell you that trying to build a website without a process or management system is a one way ticket to delay, disaster and stress.

Filed Under: Admin and maintenance, Article, Planning, Tips, Video Tagged With: communication, Small business, website

Local Businesses: Crush Your Competitors with Marketing That Isn’t Crap ☠️

January 9, 2024 by Ilkeston Web Design

Photo of a closed laptop on a table with a small lamp shining light

Most local business marketing is shockingly bad – if it exists at all. While a rival’s website may look okay, the ineffective content on it may just inspire you to become a dominant player.

Filed Under: Article, Audio, Content writing, Marketing, Planning, Search engines, Tips Tagged With: communication, competitors, content, derby, goals, ilkeston, nottingham, Small business, Strategy, website

Why and for What Purpose Does Your Website Actually Exist? πŸ€”

December 21, 2023 by Ilkeston Web Design

Photo of someone moving chess pieces on a board

If you’re planning to build a business website, or have one already, take a step back to consider the big picture and long-term strategy for attracting visitors.

Filed Under: Article, Audio, Content writing, Marketing, Planning, Search engines, Tips Tagged With: branding, communication, competitors, content, customers, goals, Small business, Strategy, website

How to Avoid Classic Graphic Design Logo Mistakes πŸ™„

April 8, 2014 by Ilkeston Web Design

Design Discussion - Graphic Logo Concepts

Darren and Lee discuss the damage done to brands by ill-conceived business logos, and how to avoid classic mistakes real designers will always spot.

Filed Under: Discussion, Graphic design, Graphic logos, Marketing, Tips, Video Tagged With: communication, derby, design, logo, marketing, nottingham

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