It’s all to easy to botch up a WordPress website. Few of us can afford to suffer business website downtime which is why common sense, diligence and an offline web server is essential for making backups. You wouldn’t change the tires of a speeding car or add an extra deck to a ship already at sea. It’s also best […]
Design Discussion 3: Client Logo
In this 3rd design discussion, Lee and Darren from Ilkeston Web Design talk about logo concepts for a midlands damp proofing business.
The Zen of Website Design
Your website design should be clean, simple and purposeful. In a world of information overload, minimal visual language online offers a superior user experience…
JPG Vs PNG: What’s the Best Image File Format?
What is the best image file format to use in your web designs? Should you go for a bog standard JPEG or is there a better way? Watch this quick video for a demonstration.
9 Ways To Promote Your Website
Here are 9 ways you can promote your business and drive traffic to your website. This list is by no means exhaustive. It is meant to get you thinking creatively.
Website Action Colours
An overlooked design feature of a professional website is the use of a single action colour that gives clues as to what links or buttons can be clicked.
The Search Engine Problem
The world’s biggest and best known search engine holds a massive monopoly over commerce and communications. This presents a big problem for small businesses.
Why Local Businesses Should Use SoundCloud
Are you a small/medium business interested in creative internet marketing through audio? You should try SoundCloud for free and begin creating conversational sound clips.
Website Planning & Development Spreadsheet – Free Download
Why you should use a spreadsheet to plan website structure, keyword themes and manage strategies. Improve search engine visibility and user experience.
Design Discussion 2: Client Logo
A conversation about a recently created graphic logo for a local client. In this video we share our thoughts and advice on other uses for the same designs.
Google Plus Local 301 Redirect Easy Review Tactic
How to configure your web server to redirect a short URL to the long complicated Google Plus Local URL so customers can easily leave a positive review.
Design Discussion #1: Graphic Logo Concepts
In this discussion Darren and Lee from Ilkeston Web Design analyse the role of a strong logo concept and how clear visual communication helps drive a marketing strategy.
Why Any Local Business MUST Use Google Plus
In this video we take a look at Google Plus Local and how it can help your small or local business from a search engine perspective.
Small Business Content Marketing Ideas
How to impress your website visitors by providing useful, informative, educational or problem solving content. Build credibility and trust for you and your business.
Is Your Website Legal? An EU Data Protection Warning
Websites operating in the EU must implement legally required data protect measures. In the event of a complaint regarding privacy your business could be audited.