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Ilkeston Web Design

Small Business Websites That Help You Sell

Small business

Yell Websites Review: Greedy Salespeople and £1.1bn Corporate Fraud Says It All 🚨

September 13, 2024 by Ilkeston Web Design

Yellow Pages (hibu) high pressure salespeople

The minute Yell salespeople catch your scent, they’ll be humping your leg begging for money in exchange for crap web services to a backdrop of corporate fraud.

Filed Under: Marketing, Planning, Search engines, Tips, Video, Web design Tagged With: advertising, content, costs, directories, fraud, hibu, marketing, sales, scam, Small business, website, yell, yell group

“Let’s Talk About Meee!” The Age-old Problem of Insufferable Self-focussed Business Websites πŸ˜’

August 28, 2024 by Ilkeston Web Design

Image showing an obnoxious man looking pleased with his boring website

It’s no wonder businesses fail when marketing activities are treated like an afterthought, with the smoking gun being their own inward self obsession.

Filed Under: Article, Content writing, Marketing, Tips, Video Tagged With: branding, communication, content, marketing, sales, Small business

Reduce Telephone Time Wasters with Online Calendar Appointment Software (TidyCal) πŸ—“οΈ

July 22, 2024 by Ilkeston Web Design

TidyCal Review

Rather than react to random phone calls (and give up control of your time), have prospects arrange to talk via an embedded website calendar system.

Filed Under: Admin and maintenance, Article, Planning, Tips, Video Tagged With: availability, communication, customers, derby, ilkeston, nottingham, sales, Small business, website

Website Hell: Forgotten Usernames and Passwords Will Kill Your Business πŸ’€

June 4, 2024 by Ilkeston Web Design

Graphic showing passwords document on clipboard

Have the foresight to ensure business operations don’t grind to a halt because of missing or lost website logins/usernames/passwords.

Filed Under: Article, Planning, Security, Tips, Video Tagged With: business continuity, password, Small business, uptime, website

Attract! Seduce! Sell! Use Your Website as a Marketing Funnel πŸ‘₯

May 20, 2024 by Ilkeston Web Design

Graphic showing a marketing funnel

Want to attract more leads but avoid time wasters? Want to talk to the right prospects and sell without hassle? You need a marketing funnel.

Filed Under: Article, Content writing, Marketing, Planning, Tips, Video Tagged With: branding, business continuity, communication, content, customers, goals, marketing, Small business, Strategy, website

Planning and Building a Website? For the Love of God, Manage the Process Properly! βœ…

April 20, 2024 by Ilkeston Web Design

Believe me when I tell you that trying to build a website without a process or management system is a one way ticket to delay, disaster and stress.

Filed Under: Admin and maintenance, Article, Planning, Tips, Video Tagged With: communication, Small business, website

Local Businesses: Crush Your Competitors with Marketing That Isn’t Crap ☠️

January 9, 2024 by Ilkeston Web Design

Photo of a closed laptop on a table with a small lamp shining light

Most local business marketing is shockingly bad – if it exists at all. While a rival’s website may look okay, the ineffective content on it may just inspire you to become a dominant player.

Filed Under: Article, Audio, Content writing, Marketing, Planning, Search engines, Tips Tagged With: communication, competitors, content, derby, goals, ilkeston, nottingham, Small business, Strategy, website

Why and for What Purpose Does Your Website Actually Exist? πŸ€”

December 21, 2023 by Ilkeston Web Design

Photo of someone moving chess pieces on a board

If you’re planning to build a business website, or have one already, take a step back to consider the big picture and long-term strategy for attracting visitors.

Filed Under: Article, Audio, Content writing, Marketing, Planning, Search engines, Tips Tagged With: branding, communication, competitors, content, customers, goals, Small business, Strategy, website

Use Your Business Website to Demonstrate Trust and Responsibility βš“

March 13, 2020 by Ilkeston Web Design

Use licensed carriers for rubbish article

Analyse your business with a fine-tooth comb and create web pages that show you’re trustworthy, competent and legally compliant. Don’t lose out to competitors who are already taking the extra steps to win the confidence of their customers.

Filed Under: Article, Content writing, Legal obligations, Marketing, Tips Tagged With: content, ilkeston, Small business, Strategy, website

How Your Website’s “About” Page Helps Prospects Know and Trust You ❀️

March 20, 2019 by Ilkeston Web Design

Every half-decent business has something useful to say to potential customers, so bring this information to the forefront on the “about” page.

Filed Under: Content writing, Marketing, Tips, Video Tagged With: content, Small business, Strategy, website

The Website Pitstop: Why You MUST Develop and Test WordPress Websites Offline β›½

September 27, 2016 by Ilkeston Web Design

Lego racing car pitstop

It’s easy to botch up a live WordPress website, which is why an offline “local” web server is essential for testing, developing and backing up your work.

Filed Under: Admin and maintenance, Tips, Video, Web development, WordPress Tagged With: derby, development, ilkeston, nottingham, Small business, WAMP, WordPress

“Cash Protection Agency” – Mobile Responsive Website, Leicester

Cash Protection Agency mobile website

This case study demos a redevelopment project where a fixed-width website was converted to be mobile responsive with fast-loading vector graphics.

Filed Under: Clients, Video Tagged With: Small business, tablet, website, WordPress

“Midland Damp Doctor” – Mobile Responsive Website, Leicester

Midland Damp Doctor Mobile website

This case study demonstrates a new WordPress website and graphic logo created for a midlands-based damp proofing and insulation business.

Filed Under: Audio, Clients, Video Tagged With: graphic design, Leicester, Small business, Strategy, website

Brainstorming, Developing and Refining a Client’s Logo 🌐

March 1, 2016 by Ilkeston Web Design

Design Discussion 3

In this design discussion, Lee and Darren talk aboutΒ logo concepts for a damp surveying and proofing business based in the midlands.

Filed Under: Discussion, Graphic design, Graphic logos, Tips, Video Tagged With: branding, graphic design, logo, Small business, website

“Uniglaze Windows” – Mobile Responsive Website, Ilkeston

Uniglaze Windows website demonstration

This case study outlines the building of a new website using WordPress and overhaul to certain marketing operations for a local double glazing company.

Filed Under: Clients, Mobile Tagged With: derby, ilkeston, nottingham, Small business, website, WordPress

The Zen of Website Design πŸ₯°

June 29, 2015 by Ilkeston Web Design

The Zen of Website Design

In a world of information overload, minimal visual language online offers a superior user experience, so make your website clean, simple and purposeful.

Filed Under: Article, Graphic design, Tips, Web design Tagged With: branding, Small business, Strategy, website

“Time 2 Eat” – Mobile Responsive Website, Ilkeston

Time2Eat Ilkeston Cafe

Mobile responsive online menu for Ilkeston cafe.

Filed Under: Clients, Mobile Tagged With: ilkeston, keywords, marketing, Small business, tablet, website

“Nottingham Fast Food” – Mobile Responsive Website, Nottingham

Nottingham Fast Food

Mobile responsive online fast food menu directory targeting the City of Nottingham.

Filed Under: Clients, Mobile Tagged With: directories, keywords, marketing, nottingham, Small business, tablet, website

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